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The Impact of ESG Factors on Securities Risk: Evidence from the THSI in Thailand Using the GARCH Model
Page(s):	1-3
Author	Pongsutti Phuensane, Nantaphong Boonpong
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Evaluating Cultural Entrepreneurship Outcomes: SROI Review of Cotton Craft Women’s Group
Page(s):	4-7
Author	Chadrudee Sirilamduan, Napapron Hongpukdee, Surbpong Hongpukdee, Wasin Komut
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The Impact of Financial Technology Adaptation on Employee Efficiency: A Case Study of the Government Savings Bank in Ubonratchathani Province, Thailand
Page(s):	8-12
Author	Thumwimon Sukserm, Patcharapon Duangkaew
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Construct Validity of Career Adaptability in The Hotel Industry in Thailand
Page(s):	13-18
Author	Bussakorn Khumhome, Radoomboon Mansub
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From Tradition to Innovation: Enhancing Competitiveness in Community Enterprises with New Product Development
Page(s):	19-22
Author	Dusit Jaksil, Panchaporn Tadpitchayangkul Promchote
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Development of Cultural Entrepreneurs' Products in UbonRatchathani's Old Town Area: From Candle-Making Wisdom to Economic Value Enhancement
Page(s):	23-27
Author	Kamonphon Nakhonchaigul Sirirat Chobkhay Wararat Boonfang, Saipeth Akkho, Napadon Phattanasitubon
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A Feasibility of Lemongrass Value Chain Application for Poverty Elimination: A Case Study Chanuman District, Amnat Charoen Province
Page(s):	28-31
Author	Thiti Raseekul, Adisorn Seesawad
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A Study of Consumer Behavior and Expectations towards Business Fan Pages on Social Networks
Page(s):	32-35
Author	Chakarin Vajiramedhin, Anirut Suebsing
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Service Quality Affecting Customer Loyalty: A Case Study of the Credit Department in a commercial bank in Ubon Ratchathani Province
Page(s):	36-42
Author	Sairoong Dinkoksung, Chatchai Pinthupan, Uthai Unphim
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Utilizing Generative AI for Accelerated Growth in SMEs
Page(s):	43-46
Author	Anirut Suebsing, Chawapot Suppasarn, Jaikaew Thaemngoen
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Factors Influencing Employee Loyalty in PTT Gas Stations in Mueang District, Ubon Ratchathani, Thailand
Page(s):	47-52
Author	Uthai Unphim, Sirawut Phiwhom, Sairoong Dinkoksung, Nara Huttasin
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