EXPLORING THE MODERATING EFFECT OF PRICE ON THE RELATIONSHIP BETWEEN INTENTION AND USE OF VOICE ASSISTANTS
Pages: 55 Author: GABRIEL USIÑA-BÁSCONES, NELSON CARRIÓN-BÓSQUEZ, IVÁN VEAS-GONZÁLEZ, ANDRÉS GARCÍA-UMAÑA, LUIS ULLOA-MENESES, WILSON GUERRA-REGALADO, ANDREAVELASCO-DONOSO, ANDMAYRASAMANIEGO-ARIAS