Proceeding Details
| Title : IFERP INTERNATIONAL CONFERENCE |
| Conference Place & Date: Chiang Mai, Thailand 05-07-2021 |
IFERP INTERNATIONAL CONFERENCE
| Consumer’s Ostentation, Uniqueness, and Brand Consciousness as an Antecedent to Status Consumption: An Evidence from Generation Y Consumers in Chiang Mai, Thailand | |||||||||||
| Page(s): | 18-25 | ||||||||||
| Author | Sarat Ngamlertlee | ||||||||||
|
|||||||||||
