Proceeding Details
| Title : IEEEFORUM INTERNATIONAL CONFERENCE |
| Conference Place & Date: Taichung City, Taiwan 08-12-2020 |
IEEEFORUM INTERNATIONAL CONFERENCE
| The Impact of CSR and Product Innovation on Brand Image and Purchase Intention | |||||||||||
| Page(s): | 5-14 | ||||||||||
| Author | Thi Thoa Pham, Shih-Kuan Chiu | ||||||||||
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