Paper Title
A Case Study On Kakao’s Resilience; Based On Five Levers Of Resilience Theory

The purpose of this study is to prove the Korean Internet company, Kakao’s resilience capacity. For it, this paper reviews the previous literatures regarding Kakao’s business models and discusses ‘resilience’ theory. It investigates Kakao’s business and organization and shows that five levers of resilience are a good indicator for a successful platform business evolution. First lever, coordination that makes Kakao to restructure its silo governance in order to respond to actual business flow. Second lever, cooperation where Kakao provides creative people with playground like KakaoPage. Third lever, clout where Kakao shares its data with 3rd parties by opening its API of AI to 3rd party developers. Fourth lever, capability where Kakao establishes AI R&D center, KakaoBrain as multi-domain generalist for developing diverse platforms tackling customer needs. The fifth lever, connection where Kakao continues to expand its platform business to the peripheries and shrink its core by open the platform to other industries. This study proposes Internet companies to be a resilient platform utilizing five levers of resilience for forming successful platform and contributes to the agile innovation of platform with ecological sense. Keywords - Kakao, resilience theory, business model, agile innovation