Determinants Of Thai Food Industry Innovation: A Conceptual Perspective
The proposed study is concerned with the development of a structural equation model of how intellectual capital and knowledge management affect innovation within Thailand�s food industry. Due to rising urbanization and an expanding middle class, Thailand will rely more on processed foods. This is combined with a 22% export market to other Southeast Asian nations, as well as China and Japan. With an abundance of natural resources combined with significant investments in technology, food safety, R&D, and more efforts at adhering to international quality standards, Thailand has become the �Kitchen of the World�, becoming the largest sole net food exporter in Asia. Therefore, the researchers aspire to develop a structural equation model of factors affecting intellectual capital and knowledge management on the Thai food industry innovation using both quantitative and qualitative research methods. Questionnaires using a 7-point Likert scale will be analyzed using SEM techniques with focus being given to product innovation, process innovation, and technical innovation in enhancing the industry�s global competitiveness and sustainability.
Keywords- food industry, intellectual capital, knowledge management, innovation