Residentís Perception of Tourism Impacts, Place Identity and Resident Reaction: The Case Study of Jinjunamgangyudeung Festival, South Korea
Since 1995, community-based festivals have been growing phenomenon in South Korea as a social capital. JinjuNamgangYudeung Festival (JNYF) has become the leading event of its type of festival in South Korea, attracting many visitors every year. Generally, JNYF hold in early October along the Namgang (river) and represent Cityís culture and identity which are the crucial elements for this festival. This paper discusses JNYF to understand residentís opinions regarding to the festival to make better festivalís programs and activities to attract more tourists including foreigners. The aim of this article is to highlight tourism impacts that is role of the symbolic for development of community-based festival. This perspective expands on the relationship between tourism impacts, place identity and resident reactions of cultural festival. This quantitative research collected 400 valid questionnaires from host residents and the result will be indicated in December 2015. This study recommends that theory of festival tourism, place identity, and resident reaction and can be all utilized in connecting with supporting tourism development in host community. Furthermore, this article will be useful resource to policymakers and festival organizers for expanding their management of community-based festivals and it is also effective to governance of shared resources. This research is under processing and will have been accomplished in March 2016.
Index Terms- JinjuNamgangYudeung Festival; Place identity; Resident reaction; Tourism impacts