The Factors Affecting the Business Operation of Tableware and Household Appliances Manufacturing Industry made with the Metal for Exportation
The purposes of this research were to study the conditions, and the results of business operations, to study the problem levels of factors in the business operation of manufacturing tableware and household appliances made of metal for exportation, and to study the factors affecting the business operation of manufacturing tableware and household items for exportation. The populations were manufacturers and exporters of the metal tableware and household appliances industries. The results of this research found that: Most of the business establishments were medium-sized. The majority of investments held shares by all Thais. The business operation is produced for sale by oneself. The distribution of the products for both domestic and international sales. The duration of business operation was more than 10 years – not over 15 years as the main export market in ASEAN. The problem levels of factors in the Marketing business, most of them had business problems. The overall marketing aspect was at a high level. Most of them had problems in their main raw material (metal) business operation at a high level. Most of them had problems in the Machinery business as a whole at a high level. There was a problem in the Financial business and the overall investment was at a high level. Most of them had problems in the Export business in general at a high level and to study the factors affecting the business operation that there were different types of business investments, not different effecting on business operation, the size of the establishment was different, not different effecting on business operation. Different business operations affecting business operation that was not different, different distributions products were effecting on the business operation, not differently. The duration of different business operation affecting on different marketing and there was the different main exportation market affecting on business operation, there was no difference statistically significant at the .05 level, respectively on all 6 topics.
Keywords - The Business Operation; The Factors affecting the Business Operation of Tableware and Household Appliances Manufacturing Industry made with the Metal; Exportation