Paper Title
Study on Behavior of the Passengers on Thai Domestic Scheduled Airlines Services

Abstract
The objective of the study was to explore behavior of the passengers on Thai domestic scheduled airlines services. The study was a quantitative research by using questionnaire with 400 samples of Thai passengers flying domestic scheduled airlines services. Most of respondents were female at the age of 30-39 years with the education in Bachelor degree, having the occupation as private company employees with monthly income of 30,000 baht up. Most of passengers used Thai Air Asia (FD) service, and the purposes were for traveling, having a frequency of flying less than a time per month, and knew the airline’s news and booking ticket via internet. Thai airlines that provide domestic routes services should develop and improve the communication system with passengers so that they can get news, products, prices, distribution channels and sales promotion through the internet channel to be more efficient and effective Keywords - Thai Airline, Domestic Route, Behavior of Services, Passengers