Paper Title
Managerial Entrepreneurship and Cultural Risk Perception: An Investigation Into The Internationalization Process Behavior of Myanmar SMES

Abstract
This research examines the cross-cultural applicability of internationalization process theory, to SME behavior in Myanmar. Research to date which examines the internationalization process of the firm has been conducted almost exclusively on the Anglo-European context. Due to contextual differences these theories may not apply to the same extent and in the same way in the East Asian cultural environment where a primary influence – risk perception – is held to differ. In this study we explore this issue using a multi-case, interpretive approach focusing on the attitudes and behaviors of senior managers/owners within eight Myanmar SMEs. Findings suggest that risk perception affects internationalization behavior at both societal and individual levels concerning proactive versus reactive modes of internationalization, as well as the extent to which they progress beyond exporting. Implications for theory and practice are then discussed. Keywords - Internationalization, SMEs, Risk Perception, Entrepreneurship, Myanmar Indigenous Culture